Breakthrough Alzheimer’s Care
A practical leadership guide for families navigating Alzheimer’s and dementia care.
In Breakthrough Alzheimer’s Care, Mark Wilson offers a leadership-based approach to one of life’s most demanding roles: caring for a loved one with Alzheimer’s or dementia.
Drawing on his leadership experience at Taco Bell, where he helped executives develop breakthrough thinking, and on his later care for his mother with Alzheimer’s, Mark shows families how Bold Care Leadership creates a roadmap to breakthrough results: greater longevity, better health, and more happiness.
At the heart of the book is a powerful idea: in dementia care, many small actions can lead to big results over time. Through personal insight, practical tools, and research-informed guidance, Mark helps families make stronger decisions, build the right care team, and lead care in ways that truly make a difference.
WHY THIS BOOK IS DIFFERENT
More Than Encouragement. A Breakthrough Roadmap for Leading Care.
Most caregiving books offer comfort, validation, or practical tips. Breakthrough Alzheimer’s Care offers something more: a roadmap for making better decisions, reducing preventable risk, and leading care with greater strength and purpose.
Rather than treating caregiving as a role families simply endure, Mark reframes it as a leadership challenge, one that can be approached with structure, compassion, and a stronger sense of direction.
The result is a more proactive approach to Alzheimer’s care, one that helps families move from constant crisis response to stronger routines, better support systems, and better day-to-day outcomes.
Inside the book, readers are guided through a practical way to lead Alzheimer’s care over time, with better decision-making, stronger daily structure, and a leadership mindset that helps families build safer, steadier, more supportive care.
Direction in
Complexity
Make decisions with greater confidence and direction, even amid uncertainty, changing needs, and the day-to-day demands of care.
Leadership in
Daily Care
Lead care with stronger structure, accountability, and compassion, so daily decisions are not driven by exhaustion, fear, or constant reaction.
A Roadmap
Forward
Build care that is safer, steadier, and more supportive with a practical roadmap that helps families move forward with more confidence and less reactivity.
“Great care leadership starts and ends with love.”
— Mark Wilson
What Readers Are Saying
PRAISE FOR THE BOOK
“A rare gem — a book that combines heartfelt personal narrative with actionable, systematic guidance… Wilson transforms the narrative from helplessness to empowerment, offering families not just strategies but hope.”
— Jung-Ah Lee, PhD, RN, FGSA, FAAN
Professor of Nursing, University of California, Irvine
“This deeply moving and beautifully written book offers something rare in the Alzheimer’s literature… it is both a personal memoir and a practical guide for caregivers.”
— S. Ahmad Sajjadi, MD, PhD, MRCP, FAAN
Chief of Memory Disorders Division, University of California, Irvine
“Mark Wilson’s profound love for his mother, combined with his strategic leadership, led him to create a powerful Care Leader’s Playbook built around five breakthrough pillars. An empowering guide for anyone ready to lead with courage.”
— Dina Colman Mitchell
Healthcare Consultant, author of Four Quadrant Living
Start with the Book.
Step Into Bold Care Leadership.
Breakthrough Alzheimer’s Care offers a practical and hopeful path for families who want to move beyond overwhelm, make better decisions, and lead care in ways that support greater longevity, better health, and more happiness.
Looking for a practical place to start?
Download Mark’s free Questions to Bring to Doctor Appointments guide to help you prepare, stay organized, and get more from every appointment.